During her New York Fashion week event, fashion designer Erin Fetherston partnered with Clairol Natural Instincts to show how following her own Natural Instincts lead her to success as a designer.

At the event, Clairol was behind the scenes with Erin and her models
as they got ready. Plus, leading up to the show, videos and social media posts featured Erin telling the story of her road to fame, showed her models getting prepped for the runway.